Social Media Campaign

06.2022

The following photos show excerpts from a social media campaign for the brand “salted.“. The overarching theme included “refreshment on hot summer days” and, as usual for the brand, the motif of water.

my responsibilities:
• visual concept, art direction, production, post production

photographer: Lena Neeb

Instagram-feed mock up for the campaign

Concept-sketch for the shooting

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Art Direction 02 – Rebranding Shoot

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Illustration